Creative Director · Storyteller · Founder
Buildinga universe,not a brand.
I'm Mar White. I direct, I build, I ship a video studio, a course, a food & travel show, and a growing library of thoughts on visibility, craft, and the quiet things that last.
01 · Latest thoughts
Notes from the
work in motion.









Field notes · 3 min read
What "Teenage Wasteland" Reminded Me About the Power of a Creator
A Netflix documentary about high school kids who exposed a toxic waste cover up in 1991 is the clearest picture I have found of the real power of a creator.
Read this thought02 · Projects
What I'm
currently building.

Social Crush
A creative agency and talent management company helping founders build influence and grow through media.
Enter →

SEEN Framework
A framework, course, and education platform helping people stop hiding, communicate clearly, and share their story.
Enter →

Yum Fun Trips
A travel, food, lifestyle, and brand-partnership project created by Mar and Virginia.
Enter →

VidProject
Mar's current video-production and creative-services business.
Enter →
03 · Products
Courses and kits,
launching soon.
- Building
SEEN Framework
The framework, course, and education platform behind everything else. Stop hiding, say the thing clearly, and share your story on purpose.
Take a peek → - Building
The Maker's Blueprint
How a videographer, photographer, or any maker builds their own name. Your social is a storefront. This is how you stock it, staff it, and get people through the door.
Take a peek → - In design
Confidence Builder
A short, practical program for getting comfortable on camera and in the room. Fewer takes, less flinching, more of you.
Take a peek →
04 · Selected work