Thoughts

A working library.

Essays, field notes, and short observations. Pick a category to go deeper, or search across everything.

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How I'm Funding My Own Wedding with a Photography Sprint
Business·4 min read·Aug 3, 2026

How I'm Funding My Own Wedding with a Photography Sprint

To help pay for my wedding, I built a hidden landing page, a video ad, and a full Stripe funnel in two weeks using AI \u2014 then texted the link to twenty people and closed four.

#photography#wedding#revenue sprint#AI website builder

Recent thoughts

Documentary Portrait Photography: I Shoot Your Story, Not Just Your Face
Field notes·3 min read·Aug 2, 2026

Documentary Portrait Photography: I Shoot Your Story, Not Just Your Face

Why I shoot documentary portraits: I'd rather follow you through a real day, at work or at home, and capture your story as it happens than pose you in a studio.

#documentary photography#environmental portraits#portrait photography#San Diego photographer
Filming a Laser Treatment I Knew Nothing About
Field notes·4 min read·Jul 29, 2026

Filming a Laser Treatment I Knew Nothing About

Back at SlimFit Studios in Newport to film a laser skin treatment, shot in two formats, vertical and cinematic, with a focus on angles, detail, and just enough added light.

#field notes#video production#med spa content#vertical video
What a Barbershop Taught Me About Systematizing a Business
Business·4 min read·Jul 25, 2026

What a Barbershop Taught Me About Systematizing a Business

A barbershop in Irvine photographs your head after every cut so any stylist can reproduce it. Here's what that system taught me about scaling a one-person video company.

#business systems#scaling#creative entrepreneurship#video production
Building a Green Screen Studio in a Living Room
Field notes·5 min read·Jul 24, 2026

Building a Green Screen Studio in a Living Room

The gear and lighting setup behind twelve educational videos a month, two Amaran lights, a collapsible green screen, a teleprompter, and a client's living room.

#green screen#lighting setup#video production#gear
Fifteen Years Without a Break
Personal·5 min read·Jul 24, 2026

Fifteen Years Without a Break

For fifteen years I spent thousands on memory cards and tools and nothing on a vacation. The systems I'd needed that whole time only got built when I finally had a reason to leave the desk.

#creative business#burnout#delegation#systems
Every Company Needs a Media Arm
Business·6 min read·Jul 22, 2026

Every Company Needs a Media Arm

I partnered with a founder to launch a podcast from scratch, brand, website, photography, and studio, in two weeks. Here's the build, and the bigger argument: every company, large or small, should be running its own media arm.

#media arm#podcast production#brand building#AI workflow
Filming Demo Content for SlimFit Studio: Round One
Business·4 min read·Jul 22, 2026

Filming Demo Content for SlimFit Studio: Round One

A pitch deck, two friends, and one dimly lit studio: notes from the first round of demo and social content for SlimFit Studio, and what I learned testing fast.

#SlimFit Studio#demo videos#content creation#behind the scenes
Documenting Spontaneity During a Luxury Yacht Shoot
Field notes·1 min read·Jul 3, 2026

Documenting Spontaneity During a Luxury Yacht Shoot

Creative filming on a yacht turns into a celebration of spontaneous moments and documentation despite a lack of technical facts about the vessel.